Sales training and, in particular, product positioning is the key to building a strong sales force. In the past, this was done via face to face meetings, yearly sales conferences and emails. Adding sales training webcasts is an affordable and effective way to make sure your sales team fully understands your products or services.

New Product Training.

Every product launch needs to involve sales training. Your sales team must be given the knowledge to answer any and all questions about the new product or service. You can reach tens or hundreds of sales people affordably any where around the World, live and in real time. Our live audio webcast service would be a good solution for this activity as it would give you a registration so you know who arrived, a simple presenter interface and control system, a moderated audience Q&A system and full post event reporting and event archival if desired.

Product Positioning.

If you have a product or service that seems to be languishing in sales, a product positioning webcast may re focus your sales team and provide them with the information they need to win deals. A live webcast like this could open with an overview then some polling questions to determine the current level of product knowledge followed by a presentation detailing the key points of your product versus the competition. Follow the live presentation with moderated Q&A and you have a global training event with interaction for a price that won’t break your budget.

March Together.

Managers need to make sure everyone is on the same page when it comes to direction, attitude and campaign execution. And, the people on the front line like to hear from the leaders. As part of your communication strategy you can easily hold monthly sales and marketing presentations to the sales force (or any group). In these meetings you can go over progress, launch new promotions, take questions and keep everyone focused.

Increasing sales begins with communication and a webcast is the most affordable way to interact and give presentations to your team. Our system is very easy to use and very affordable. All events include an account manager to provide orientation training, a producer to hold a training session, a producer to run your event and a support team there to make sure your viewers are happy. We also offer a self serve version.